Free Webinar - How to Thrive as a New to the Business Broker

Join Rod Santomassimo, founder and president of the Massimo Group, and I as we share how to thrive as a N2B broker.  We are also going to announce two exciting offers during the webinar.

If you are a CRE broker with 2 years of experience or less, you should be on this webinar.  If you employ new brokers, or are trying to recruit them, you should be on this webinar.

The session referenced in this video filled up so quickly we had to open up a 2nd session.  The second session is at 3pm Eastern today.

You can REGISTER HERE.

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Join us for an engaging, educational and fun roundtable with the CRE Social Media Breakfast Club!

We will be discussing the power of social media with true stories of success and failure.  Learn about all aspects of social media with real-life examples, discussion and debate.  Come learn how these CRE joe’s have used social media to expand their network and grow their business brands…and how you can too!

With special guests:

Hosted and Sponsored by Matthew Smith and RealNex!

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Date: January 21, 2015
Time: 12:00 p.m. Eastern
Event: CRE Social Media Breakfast Club - Free Webinar
Topic: CRE Social Media Breakfast Club - Free Webinar
Sponsor: RealNex
Public: Public
Registration: Click here to register.

Wow!  Because of the overwhelming demand and the fact that the first session filled up so quickly, we have decided to open a second session of the free webinar:  “How to Thrive as a New to Business Broker”

Free Webinar:  Join me and Rod Santomassimo, founder and president of the Massimo Group, as we share the keys to thriving in Commercial Real Estate as a new to the business broker.  In this webinar, we will show you:

  • Keys to success for new to business brokers
  • What it takes to create a solid start to a prosperous career
  • Specific strategies and tactics that will help you generate early income

This webinar is guaranteed to give you actionable tactics you can immediately apply to your business.  If you are a new to the business broker, or the broker/owner who employs them, you want to be on this webinar.

Plus, we will be announcing two special offers to attendees.

Join hundreds already registered for the call, and I look forward connecting with you soon!

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Date: January 23, 2015
Time: 3:00 pm Eastern
Event: 2nd Session | Free Webinar: How to Thrive as a New to the Business Broker
Topic: How to Thrive as a New to Business Broker
Sponsor: The Massimo Group
Venue: Live Webinar
Public: Public
Registration: Click here to register.

Free Webinar:  Join me and Rod Santomassimo, founder and president of the Massimo Group, as we share the keys to thriving in Commercial Real Estate as a new to the business broker.  In this webinar, we will show you:

  • Keys to success for new to business brokers
  • What it takes to create a solid start to a prosperous career
  • Specific strategies and tactics that will help you generate early income

This webinar is guaranteed to give you actionable tactics you can immediately apply to your business.  If you are a new to the business broker, or the broker/owner who employs them, you want to be on this webinar.

Plus, we will be announcing two special offers to attendees.

Join over 150 already registered for the call, and I look forward connecting with you soon!

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Date: January 23, 2015
Time: 1:00 - 2:00 pm Eastern
Event: Free Webinar: How to Thrive as a New to the Business Broker
Topic: Free Webinar: How to Thrive as a New to the Business Broker
Venue: Live Webinar
Public: Public
Registration: Click here to register.

Webinar:  I am excited about being the presenter during tomorrow’s webinar hosted by Matthew Smith of RealNex featuring the Massimo Group – History is a Great Forecaster – Identifying Future Income Opportunities.  In this webinar you will learn:

  1. Methods of collecting historical data
  2. How to use tools already at your disposal to become the recognized expert in your market
  3. How to use historical transactional data to identify trends
  4. How to use market data to close for more meetings

Join over 500 already registered, and I will see you tomorrow!

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Date: January 14, 2015
Time: 3:00 - 4:00 pm Eastern
Event: Free Webinar: History is a Great Forecaster of Future Income Possibilities
Topic: History is a Great Forecaster - Identifying Future Income Opportunities
Sponsor: RealNex
Venue: Online Webinar
Public: Public
Registration: Click here to register.

Join the Massimo Group on June 25th at 1pm EST for another Massimo Group webinar focused on you making the most of our improving commercial real estate market.

The Massimo Group is North America’s leading commercial real estate consulting and coaching organization, maximizing the income of those servicing the commercial real estate industry.

This month Rod Santomassimo, founder and president of the Massimo Group, will be interviewing Massey Knakal chairman, Bob Knakal, who will be discussing the land and development market in New York City. Specifically, Mr. Knakal will be addressing the market in the Manhattan submarket, which is arguably the hottest market currently in the U.S.

Within the past 3 years land values have doubled and even tripled in some neighborhoods and first time buyers from around the country and around the globe are pouring into the market in search of a piece of the action. Mr. Knakal will discuss who is buying, who is selling, why the market has exploded and how long it is expected to last.

Mr. Knakal and his team have sold 16.1 million buildable square feet of development sites in New York City having an aggregate value of approximately $4 billion and we look forward to him sharing his perspectives with us.

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Date: June 25, 2014
Time: 1:00-2:00 p.m EST
Event: Webinar: New York Land and Development Opportunities - The Hottest Market in the U.S.?
Sponsor: Massimo Group
Public: Public
Registration: Click here to register.

Helping Hands Helping Hearts

My son and two of his buddies are doing a school project to help raise money for the American Heart Association.  If you have any odd jobs around the house or at work that could use the elbow grease of 3 strapping 5th graders, please let me know!

AHA flyer

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Why I’ve Left Sperry Van Ness

With a new year comes new opportunities.  As 2014 starts, I have left Sperry Van Ness to pursue a new opportunity.  I want to share with you what I’m going to be up to and how it will affect my blog.

photo from iStock

photo from iStock

Before I do that, I want to share why I’ve left Sperry Van Ness.  Anytime you leave an organization of any kind, it raises questions.

  1. Was he fired?  No – I wasn’t.
  2. Did he see behind the curtain and hate what he saw?  Negative.
  3. Did he not like the people he was working with?  That is absolutely not the case.
  4. Did an opportunity fall into his lap that he couldn’t ignore?  Bingo.

I started my commercial real estate career the day after I got out of the Marine Corps in 2004.  I was literally fumbling around my dad’s office the following day.  In 2008, we franchised our business with Sperry Van Ness.  After nearly 5 years of proudly flying the SVN flag, I took the corporate position I just left as VP of Organizational Development.

That means that over half my grown-up career years have been with SVN.  I’ve generally strayed away from writing about SVN.  It seemed disingenuous since they wrote my paycheck.  As that is no longer the case, I want to share a few things about SVN.

The People

I remember when we franchised.  I was told that companies franchise for the tools and stay for the people.  I thought that if they were half right about the quality of the franchisees and advisors, I’d be satisfied.  They were right.

I could name dozens of business owners and top performers within SVN that were happy to help me, expand my thinking, teach me how they did business, and even mentor a kid from Western KY.  I will forever be grateful that I was associated with these fine people and can call them friends.

The Platform

I’m a techie – but just in the sense that I love to use technology.  I have no idea how any of it works.  I am much like the guy that can tell time but is in no way a watch-maker.

SVN has the finest technology platform that exists in commercial real estate today.  Admittedly, my experience is myopic so let me share with you why I know this is true.  A portion of my job has been to seek out and recruit preferred vendor relationships with the many outstanding CRE technology companies.  The comment I heard most often was that CRE is in the stone-ages technologically speaking and we wish the other nationals were more like SVN.

Our Their technology platform is cutting edge, cloud based, and brand agnostic.  It is designed with the purpose of making our the SVN advisors more productive and efficient – but ultimately more profitable.

The Model

SVN is a franchise model.  As such, all of our the independently owned and operated offices are led by entrepreneurs.  We generally compete with big nationals that are corporate stores full of employees.  There is a huge difference.  It is entrepreneurial spirit versus resources.

If you’ve seen The Patriot starring Mel Gibson, you will remember him leading a small group of militia.  Their job was to inflict as much pain on the British redcoats as possible.  The redcoats had overwhelming numbers and resources. They would line up in their perfect lines and fire away.  They also made great targets.

Gibson’s troop would use guerrilla tactics to outwit and outmaneuver his opponent.  This reminds me of the entrepreneurial spirit of SVN.

So What’s Next

I have bought into a start-up technology company in the food safety industry called Hollison Technologies.  I’m providing a link to the website, but please don’t go there.  It is dated and vague and one of my first orders of business.

Hollison has a patented process of collecting the air around particulate food (think pieces of food like dog food or breakfast cereal) to test for contaminants.  That may not sound very exciting or earth shattering, but consider what it will replace.

The method of testing now is random grab sampling.  It is literally taking a sample at random and testing it.  If the sample is contaminated, that batch doesn’t ship.  If the sample is clean, the batch ships.

The problem is you make a leap of faith that a clean sample means a clean batch.  You only have visibility into the actual sample, and you are hoping the rest of the batch is also clean.  In food safety, hope is a terrible strategy.

Our process continually samples and gives the food manufacturer visibility into 100% of the product.  We think we can literally improve the quality of food world-wide.  How exciting?!

This Blog

You won’t see much change.  My role with Hollison is not that different from my corporate role with SVN, though I will have more of a role in sales.

What I’m most excited about is all the growth and learning that will come with this new opportunity – and I’ll be sharing it all with you here!

Question: What will be different for you in 2014? New career? New focus? New commitment to excellence? You can leave a comment by clicking here.

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I’m excited to participate in the CRE Radio Show hosted by Howard Kline today, December 9, 2013.  We are going to be discussing the 3 “P’s” of Marketing Real Estate.  Traditionally, those three were:  put up a sign, put it on line, and pray.  We will be introducing some new options.  You can join us live on the program by calling (619) 393-6492 during the show – 3:30 – 5:00 pm CST.

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Date: December 9, 2013
Time: 3:30 - 5:00 p.m. CST
Event: CRE Radio: The 3 "P's" of Marketing Real Estate with Bo Barron and Howard Kline
Topic: Three "P's" of Marketing Real Estate
Sponsor: CRE Radio
619-393-6492
Venue: Online and via Radio
619-393-6492
Public: Public

If you would like to engage me to speak at your event, click on my speaking page at the top menu bar of this site.

Alex Ruggieri, CCIM is a great friend of mine and a colleague.  He and I spend 15 minutes talking about how to create presence and reach the investor of tomorrow (and today!) on the National Association of Realtors Commercial Connections Podcast.  We had a blast!

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Date: October 22, 2013
Appearance: How to Create Presence and Reach the Investors of Tomorrow
Outlet: NAR's Commercial Connections Podcast hosted by Alex Ruggieri, CCIM
Format: Podcast